Process-driven creative
This experience brings a strategic quality to our creative and graphic design arm of the business as Sam marries two qualities that are seemingly at odds with one another – process and creativity.
In a highly-governed environment, leading teams, Sam required a conscious approach to delivering outcomes while engaging varied stakeholders. Her strategic thinking takes into account the many variables that brands and creative executions are exposed to. That translates back into a deep level of thinking on how to best create assets and develop materials to suit any given environment and audience.
Sam takes a holistic approach to client engagements, taking time to build strong relationships with individuals and teams. This consideration ‘beyond the brief’ ensures she understands the emotional connection many clients have to their business and brand.
As such, Sam is a trusted guardian for brands old and new, and seeks to understand the role we play in protecting and growing your business.
Industry and areas of expertise

Brand & positioning

Creative & Graphic design

Digital media content

Project management

Gourmet foods

Professional service/corporate

Leisure

Technology

